Odoo App · WhatsApp & Messaging
WhatsApp Extended & Automation
Interactive WhatsApp templates and automation on top of Odoo Enterprise's native WhatsApp module.
Overview
WhatsApp Extended & Automation builds on Odoo 17, 18, and 19 Enterprise's built-in WhatsApp Messaging app, adding interactive message types and automation hooks the native module does not cover out of the box.
Built by TechUltra Solutions on the official WhatsApp Cloud API by Meta, the module lets Odoo send list messages, button replies, and single- or multi-product templates — the rich formats that drive higher engagement than plain-text broadcasts.
Interactive templates can be used immediately without waiting for Meta template approval, and incoming WhatsApp messages render with left/right chat layout inside the Discuss module, so agents work in a familiar conversation view rather than a stack of activity notes.
Key features
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Official WhatsApp Cloud API
Runs on Meta's hosted WhatsApp Cloud API, the supported production infrastructure for the WhatsApp Business platform inside Odoo Enterprise.
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Interactive list messages
Send WhatsApp list templates that present a menu of options inside a single message — useful for catalogues, ticket triage, and structured replies.
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Button reply templates
Configure quick-reply button templates so customers tap a response instead of typing it. The reply is captured back in Odoo against the right record.
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Single- and multi-product templates
Push product cards into WhatsApp — either a single featured product or a multi-product carousel — directly from Odoo's product catalogue.
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Immediate template usage
Interactive templates can be deployed straight from Odoo without waiting for Meta to approve a template, which speeds up campaign launches.
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Left and right Discuss chat
Incoming and outgoing WhatsApp messages render with proper left/right chat layout inside the Odoo Discuss module, so agents reply in a familiar conversation view.
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Meta business and phone-number details
Pulls Meta business information and phone-number details into Odoo so configuration is centralised and visible to administrators.
Technical details
Specification
- Publisher
- TechUltra Solutions Private Limited
- Technical name
- whatsapp_extended
- Odoo versions
- 17.0, 18.0, 19.0
- Lines of code
- 821
- License
- Odoo Proprietary License v1.0 (OPL-1)
- Price
- $19 (one-time)
Deployment
- Odoo Online
- Odoo.sh
- On-premise
Odoo dependencies
- WhatsApp Messaging
- Discuss
Support
90 days of bug-fix support, Monday to Friday (10:00–19:00 IST). Raise a ticket at support@techultra.in.
Setup & configuration
From install to first call — here is the path.
- 1
Install the module
In Odoo, open Apps, remove the Apps filter, search for “WhatsApp Extended & Automation”, and click Install. The module sits on top of Odoo's WhatsApp Messaging app, so Enterprise is required.
- 2
Configure your Meta WhatsApp Cloud API
In Meta for Developers, register a WhatsApp Business app, attach a phone number, and generate a permanent access token. TechUltra also offers an Odoo X Meta account setup service for teams that prefer a turnkey install.
- 3
Connect the provider in Odoo
Open the WhatsApp configuration and add a provider with your phone number ID, business account ID, and access token. Use the connection test to confirm the link is live.
- 4
Build interactive templates
Create list, button, and product templates in Odoo's WhatsApp template editor. Interactive templates can be used right away without waiting for Meta approval.
- 5
Send and reply in Discuss
Trigger templates from a contact, lead, or any other record. Replies appear in the Discuss module with left/right chat layout so agents can hold the conversation in-context.
Frequently asked questions
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Does this module need Odoo Enterprise?
Yes. WhatsApp Extended & Automation extends Odoo's built-in WhatsApp Messaging app, which ships with the Enterprise edition of Odoo 17, 18, and 19.
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What does it add on top of the native WhatsApp module?
It adds interactive WhatsApp templates (lists, buttons, single- and multi-product), proper left/right chat rendering in Discuss, and configuration that pulls in Meta business and phone-number details — features the native module does not provide.
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Do interactive templates need Meta approval?
Interactive templates supported by this module can be deployed directly without waiting for Meta template approval, which is one of the main reasons teams adopt it on launch day.
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Can I send product cards over WhatsApp?
Yes. The module supports single-product and multi-product WhatsApp templates that pull data directly from your Odoo product catalogue.
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How do incoming messages show up in Odoo?
Incoming WhatsApp messages render in the Discuss module with left/right chat layout — the same visual model agents are used to in any other chat tool — instead of a stack of activity log entries.
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Is this module required for the WhatsApp Chatbot or Marketing modules?
Yes. TechUltra's WhatsApp Chatbot (Enterprise) and WhatsApp Marketing (Enterprise) modules both build on WhatsApp Extended & Automation, so installing it is the first step before adding the chatbot or marketing layer.
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Does TechUltra help with the Meta setup?
Yes. TechUltra offers an optional Odoo X Meta account setup service for $100 if you would rather not handle the Meta for Developers configuration yourself.
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What support is included?
The module includes 90 days of bug-fix support, Monday to Friday, 10:00–19:00 IST. Tickets can be raised at support@techultra.in.
Related solutions
Whole-platform solutions that complement WhatsApp Extended & Automation.
WhatsApp ↔ Odoo Integration
Two-way WhatsApp Business API integration with Odoo. Customer messages, order updates, invoices, and payment links — unified inbox for agents.
AI WhatsApp Chatbot
LLM-powered WhatsApp chatbot grounded in your Odoo data. Handles ordering, support, FAQs, and lead qualification with human-agent escalation.
Odoo WhatsApp Push Notifications
Real-time WhatsApp push notifications in Odoo — web, Android, iOS. Customer names in Discuss instead of phone numbers. Compatible with Odoo V12–V18.
Related services
Get the most out of this module with senior TechUltra consultants.
Odoo Customization Services
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Hire Odoo Developers
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Odoo Support & Maintenance
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