AI WhatsApp
AI WhatsApp Chatbot
An LLM-powered conversational agent on WhatsApp that handles ordering, support, lead qualification, and FAQ answering — backed by your Odoo data and escalating to a human agent when it can't help.
Last reviewed:
What it is
An LLM-backed conversational agent that lives on your WhatsApp Business number and handles customer interactions in natural language. Grounded in your Odoo product catalog, order history, and policy documents (RAG-style retrieval), so it answers from your actual data — not generic web answers. Escalates to a human agent when confidence is low, when the customer asks, or when the conversation enters a category configured for mandatory human handling.
Why it matters
Customer support is expensive and slow. Most inbound questions are repeat queries (order status, return policy, product availability, store hours) that an LLM with access to your data can answer correctly in seconds. The win isn't replacing your support team — it's freeing them to handle the genuinely hard 30%, while the 70% routine queries resolve without anyone touching them. Typical deployments cut ticket volume 40–60% within 90 days.
Features
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Grounded in Odoo data
RAG-style retrieval over Odoo products, customer orders, invoices, and policy documents. Answers come from your actual data, not the LLM's training set.
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Multi-language support
Native support for English, Hindi, Spanish, Italian, and major Indian regional languages. Auto-detects customer language and responds in kind.
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Order placement
Customer can browse products, ask questions, and place orders entirely in conversation. Order lands in Odoo as a regular sales order with full audit trail.
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Order status lookups
Customers ask 'where's my order' and get real-time status, tracking number, and estimated delivery — pulled from Odoo + carrier integrations.
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Lead qualification
For B2B sales, the bot asks qualification questions (size, use case, timeline) and creates a qualified lead in CRM with full conversation history.
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Confidence-based escalation
When the bot is unsure, it asks for clarification once, then escalates to a human agent with the full conversation context. No 'I'm just a bot, please contact support' dead-ends.
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Configurable persona
Tone, vocabulary, and brand voice configured per deployment. The bot for a luxury retail brand sounds different from the bot for a B2B parts distributor.
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Compliance guardrails
Topic blocklists (medical advice, legal advice, regulated financial advice), output filters, and full conversation logging for audit and refinement.
How it works
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Discovery + content audit
We catalog the questions your team handles most, the policy documents the bot needs access to, and the escalation rules. Output: a written playbook.
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Knowledge base build
Policy docs, FAQ, and product data ingested into a vector store (Pinecone or Upstash). Connected to Odoo for live data (orders, inventory).
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Persona + prompt engineering
System prompt tuned per brand voice. Topic blocklists configured. Escalation triggers defined.
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Sandboxed testing
Bot runs in a test WhatsApp number for 1–2 weeks with your team feeding adversarial scenarios. Confidence thresholds tuned based on results.
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Production rollout
Phased launch — start with one customer segment or one topic. Conversation logs reviewed weekly for the first month to refine responses.
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Continuous tuning
Monthly review of escalation reasons, customer-satisfaction signals, and false-confidence cases. Knowledge base and prompts updated based on real conversation data.
Deployment timeline
Standard deployment is 6–10 weeks: 1 week discovery, 2 weeks knowledge-base build and integration, 2–3 weeks prompt engineering and sandboxed testing, 1 week phased rollout, then continuous monthly tuning. The bottleneck is usually content quality — clean, current policy documents accelerate everything; outdated or contradictory docs add cleanup time. Existing WhatsApp ↔ Odoo integration cuts the timeline by 2 weeks.
Best for
B2C businesses with high customer-message volume on WhatsApp (retail, hospitality, healthcare front-desk, real estate); B2B businesses with predictable lead-qualification flows (SaaS demos, service inquiries); operations teams handling repetitive inbound queries (order status, return policy, inventory checks). Less useful for businesses where every conversation is unique and high-stakes (e.g. complex financial advisory, custom industrial sales).
Frequently asked questions
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Which LLM does the chatbot use?
Default is Anthropic Claude (currently Claude Opus 4.7 / Sonnet 4.6 depending on the use case — Opus for nuanced conversations, Sonnet for high-volume routine queries). OpenAI GPT-5 is available as an alternative. We benchmark both during the discovery phase against your specific question patterns and pick whichever performs better. Both run via API, no vendor lock-in.
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Will the bot make stuff up?
RAG (retrieval-augmented generation) grounds the bot in your actual data, which dramatically reduces hallucination. The bot answers from your product catalog, orders, and policy documents — not from the LLM's training set. We also add confidence thresholds so the bot escalates rather than guessing when it's unsure. For high-stakes responses (refund eligibility, warranty terms), we hard-code citation requirements.
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How does the bot handle compliance and regulated topics?
Topic blocklists block the bot from giving medical, legal, or regulated financial advice. Output filters scan for restricted content before sending. All conversations are logged and auditable. For regulated industries, we configure explicit 'I can't help with that — let me connect you to a specialist' responses.
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Can we customize the bot's tone and voice?
Yes — tone, vocabulary, formality, and brand voice configured per deployment via the system prompt and few-shot examples. We've built bots for luxury retail brands (formal, considered tone), youth-focused D2C (casual, slang-friendly), and B2B technical sales (precise, terminology-rich). Voice tuning is part of the deployment.
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What does it cost to run?
Three cost components: LLM API calls (varies by model and conversation length — roughly $0.005–$0.05 per conversation), WhatsApp Business API fees (Meta's per-conversation pricing), and vector store hosting (~$50–$200/month for typical knowledge-base sizes). Most clients land in the $500–$5,000/month operational cost range depending on volume.
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What happens when the bot can't help?
Escalation routes the conversation to a human agent in Odoo's helpdesk with the full message history attached — no 'please rephrase' dead-ends and no losing context on handoff. Agents see the bot's confidence reasoning and can either continue the conversation or use a quick reply.
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How do we measure if it's working?
Standard metrics: containment rate (percent of conversations resolved without human escalation), customer satisfaction (post-conversation thumbs-up/down), escalation reasons (categorized), and false-confidence rate (cases where the bot answered confidently but incorrectly). Dashboard updates weekly during the first 90 days, monthly after.
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Can it handle multiple languages?
Yes — Claude and GPT both handle 100+ languages natively. We've shipped bots in English, Hindi, Spanish, Italian, Portuguese, Tamil, Marathi, Gujarati, and Arabic. Auto-detection picks the customer's language; responses match. For mixed-language conversations (customer switches mid-thread), the bot follows.